Jun 21, 2022
In General Discussion
Brands and the social benefit According to a study by Echo Global, 91 percent of consumers accept that they would change the brand for another, with the same price and quality, if it supports a cause of social impact. Today's Phone Number Database have different values than other generations, when you buy you also buy for the values of the company. Some brands have understood the change and have been Phone Number Database to adapt, an example is Mattel, which, in the face of criticism in previous times, modified its offer for a more diverse one, for example, according to company data, in 2018 Phone Number Database black Barbie with afro hair was the most requested worldwide and in the . UK the Barbie wheelchair Phone Number Database the most sought after. These types of measures seek to reconfigure beauty standards, we are in a time where the market expels brands that do not provide a benefit that goes beyond the product. As an Phone Number Database article in Fast Company dictates, “if your brand does not contribute in a true and significant way to the Phone Number Database -being of society, a community of people or the planet, it will not be perceived as relevant”. According to the Echo Global study, 76 percent of consumers support brands giving back to good causes and making money at the same time. The logos of these famous brands were left Phone Number Database Share on facebook Share on linkedin Share on whatsapp Share on pinterest Share on twitter 03/09/2020 Creativity , Design , Logos Written by Ivan Nava This March 9 in Mexico there is a peculiar situation, there is a significant absence of a large part of women in social Phone Number Database economic activity in various parts of the country. This March 9 in Mexico there is a peculiar situation, there is a significant absence of a large part of women in Phone Number Database and economic activity in various parts of the country.